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"Four Things"
Kjell Nordström

 
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"Cocktail Party"
Kjell Nordström

MEET THE THINKERS conferences will bring the Romanian business community into direct contact with the world's most influential management minds.

The first conference will be held by Jonas Ridderstråle and Kjell Nordström, two of the world's most sought after speakers.

Andrei Pleşu's speech will open the conference.

23 NOV 2007, GRAND BALLROOM JW MARRIOTT

Session 1: The Funky World

• In a surprise society the future belongs to funky innovators - not karaoke imitators
• Why traditional management will not get you to the top
• Re-energized leadership equals business as unusual
• Learn how to foresee what's next when we are deregulating life and business life
• The mega-trends that follow from individuals being free to know, go, do, and be
• Strategic implications of an economy that is increasingly global and market-based
• The transition into a double economy - threats and opportunities
• New demand patterns in business world dominated by man and markets

Session 2: The Funky Firm

• Learn how to get commitment from talented people who are no longer self-motivated
• Boosting the value of your organization's social and psychological capital
• How to personalize the employee deal
• Combining individualization with tribalization
• Profiting from developing a corporate religion
• Learn how to create and defend the holy grail of business - a temporary monopoly
• Why the old recipes no longer work
• Fit in a world of efficient markets - how to adapt your business model for success
• Sexy in a world of empowered man - how to attract consumers who are free to choose
• Cultivating the new innovation landscape

The conference theme is based on theories from the international bestsellers Funky Business and Karaoke Capitalism.

Funky Business tells us that the new world is different. Forget the old world order. Forget what you knew yesterday. The revolutionary reality is that 1.3 kilograms of brain holds the key to all our futures. Competitive advantage comes from being different. Increasingly, difference comes from the way people think rather than what organizations make. Today, the only thing that makes capital dance is talent. In such times we cannot have business as usual - we need funky business.

According to Karaoke Capitalism, our societies are shaped by the glorious trio of technologies, institutions and values. Changes have now made abnormal the new normal. The bubble economy has given way to the double economy. Forget about appealing to the average. Success is a question of exploring the extremes. Corporations are no longer in control. Modern companies are facing the prospects of a two-front war: held hostage by talent and under siege by consumers.